Is it an Instagram audit?

Not only. It can include Instagram, website, LinkedIn, Google Business or another main channel. The focus is not only metrics, but message, clarity, content, storytelling and trust.

Do I need to hire another service afterward?

No. You can apply the recommendations yourself. If later you want help producing content, defining a strategy or improving your communication, we can discuss it separately.

Does it work for companies with marketing teams?

Yes. Sometimes an external perspective helps detect opportunities that internal teams miss because they are too close to the day-to-day.

Do you use AI in the process?

I may use AI tools for analysis, idea organization or possible content directions, but always with human, strategic and visual judgment.

Content & Communication Checkup

Your brand communicates every day. The question is whether it is communicating the right thing.

Q: How long does delivery take?

Usual delivery is 48–72 business hours after payment and receipt of the required links.

A short, actionable diagnostic to understand what your digital presence is communicating, which opportunities you are missing and what you could improve across your social media, website or current content.

Request checkup — €59→

Personalized 10–15 minute video + written summary with 2–3 clear actions.

IThe problem

You do not always need to post more.

Many businesses publish content without knowing whether that content is actually helping them build trust, visibility or clarity. Sometimes the problem is not frequency. It is the message, the focus or the lack of direction.

You do not always need to post more. Sometimes you need to better understand what you are communicating.

IIMethod

A perspective based on value, recognition and trust.

I analyse your brand communication through three layers: whether it makes the real value already present inside the company visible, whether it turns that value into a recognisable presence, and whether it builds enough trust to make the next step easier.

Value

Does your communication make visible the best of what already exists inside the company? We review whether you are showing the craft, knowledge, people, processes, decisions and what really sets you apart.

Recognition

Does that value translate into messages, formats and codes that make the brand identifiable, memorable and different?

Trust

Does the communication sustain enough context, proof and coherence to reduce doubts and make the next step easier?

First, you make your value visible. Then you become recognisable. Over time, you build trust.

IIIWhat is included

What is included.

Digital presence review

Instagram, website, LinkedIn, Google Business or your brand's main communication channel.

Message analysis

What is clear, what is unclear and what feeling your brand creates.

Visual and content review

Style, coherence, formats, consistency, tone and missed opportunities.

2–3 concrete improvements

Practical actions you can implement yourself or develop with me.

Personalized delivery

10–15 minute video + simple written summary.

IVWho it is for

Who it is for.

For businesses that feel they could communicate better, but do not know exactly where to start.

01Restaurants, cafés and food businesses.
02Clinics, health, wellness or sports centers.
03Local or lifestyle brands.
04Sports clubs.
05Shops and service businesses.
06Companies with internal teams that need an external perspective.
07Cultural projects, events and communities.
08Product brands or ecommerce businesses.

VWho it is not for

Who it is not for.

It is not monthly social media management.
It is not a full marketing strategy.
It is not a promise of miraculous results.
It is not an automated audit.
It is not a generic report full of metrics without context.

It is a first professional perspective to detect real opportunities and decide the next steps with more clarity.

VIWhat we can detect

What we can detect.

01A bio that does not explain clearly what you do.
02Content that looks good but lacks strategy.
03Lack of social proof.
04A brand with a good service that is not being communicated well.
05Reels without a clear structure.
06Opportunities for local content.
07Disconnection between website, Instagram and real experience.
08Lack of recognizable patterns.
09Low presence of the founder, team or process.
10Communication that is too focused on selling and not enough on delivering value.
11Possible recurring content formats.
12Opportunities to use AI without losing taste, judgment or personality.

VIIHow it works

Three steps, no complications.

You submit the request

Fill in the form with your details and your brand's main links.

You receive the payment link

I send you the link to pay the €59 and confirm the checkup.

You receive the diagnosis

Within 48–72 business hours you receive the personalized 10–15 minute video with the analysis and recommendations.

Personally reviewed

I review it personally.

I'm Nacho Barrio, a communication strategist and creative director. I combine strategic direction with hands-on experience in photography, film, copywriting and content systems. I personally review and prepare every Checkup: it is not an automated analysis or an AI-generated template.

VIIIPrice and delivery

Price and delivery.

€59

Includes personalized review, 10–15 minute video and written summary with 2–3 recommended actions.

Usual delivery: 48–72 business hours after payment and receipt of the required links.

Request your checkup and receive an external, clear and practical perspective on your current communication.

IXFAQ

Frequently asked questions.

It is a short, personalized review of your brand's digital communication. I analyze your current presence and send you a video with 2–3 concrete improvements.

Request checkup — €59